Don’t miss this upcoming event from HRDQ-U

What Would Disney Do? Eight Strategies that Pixie-Dust Your Training

What Would Disney Do? Eight Strategies that Pixie-Dust Your Training

View on July 17, 2024
Start time 2:00 pm (ET)


“Can I take that again?” Ever had a trainee ask you that after a training event? I have . . . and you can too if you apply Disney-inspired, entertainment-based techniques to your training program. 

Walt Disney was a creative genius, a master showman, and an amazing teacher. His inspiration was so powerful that, years after his death, Disney team members would ask, “What would Disney do?” One thing Disney did was educate people through entertainment. He once proclaimed, “The gap between ‘entertainment’ and ‘educational’ represents an old and untenable viewpoint.” The entertainments Disney created was both informative and enjoyable, unlike some training programs. 

A key point, for instance, is the difference between logic and emotion in learning. We sometimes share the course objectives as a way to engage learners. The problem is that the objectives are what the organization wants the participants to learn, not what will motivate the learners to actually pay attention. The objectives are logical. When you reach people logically, you gain consensus. But, to change behavior, you have to reach them emotionally. Where logic proves, emotion moves. A Disney–inspired presentation starts instead with one overarching message point that matters to the learners. That message point is then applied as the anchor around which every element of the program aligns.

One of the reasons for Disneyland’s success was the ways in which the Disney experience aligned every element into an ordered and harmonious environment of happiness and well–being. Years later, learning guru Georgi Lozanov offered a similar observation about learning. He stated that facilitators should create an aura of joyfulness and then use that aura to suggest positive learning outcomes. When you merge the Disney and Lozanov approaches together, you begin to see a way to make learning environments conducive to real behavior change.

When entertainment and learning are aligned as Disney would do, the result is magical – learners pay attention, absorb information, and change behavior. In this insightful and engaging presentation, Lenn – the Mouse Man™ – Millbower, a 25-year Disney team member and author of the book Care Like a Mouse, shares the ways Walt’s entertainment principles can be applied to actual learning challenges. In this presentation, Lenn will answer a variation of the question: “What would Disney do . . . to make your training more successful?” 

This live event is free. A recording will be available after the event with an HRDQ-U Membership for Learning Professionals.

Attendees will learn

  • The connection between entertainment and learning.
  • How to pixie-dust their learning objectives with messages that matter to their learners.
  • How Walt’s theme parks draw people into the experience.
  • How to apply specific techniques to capture attention and maintain learner focus.
  • Walt Disney’s approach to making a message so memorable that the meaning sticks for years afterward.
  • How they can create magical memories for your learners.

Special offers from our sponsor

Classroom Training 101

Practice effective facilitation techniques for training by exploring the four dimensions of facilitation. Discover how to engage learners through active learning, tailor content to your audience, and handle tough questions.

Take 15% OFF this course with code TRAINING101 at checkout!


Lenn Millbower, the Mouse Man™ and author of Care Like a Mouse, teaches Walt Disney-inspired service, leadership, innovation, training, and success strategies. Everything Disney touched seems magical. It isn’t. It’s a method. Lenn saw that method up close. He spent 25 years at Walt Disney World as an Epcot Operations trainer, Disney-MGM Studios stage manager, Animal Kingdom opening crew, Disney Institute, Disney University, and Walt Disney Entertainment management. Now, he shares methodologies that will help you make your own magic.

Connect with Lenn on FacebookTwitterYouTube, and at



Training Tools for Developing Great People Skills

This event is sponsored by HRDQ. For 45 years HRDQ has provided research-based, off-the-shelf soft-skills training resources for classroom, virtual, and online training. From assessments and workshops to experiential hands-on games, HRDQ helps organizations improve performance, increase job satisfaction, and more.

Learn more at

Related HRDQstore training resources
More topics from HRDQ-U
Career development
Diversity and inclusion webinars
Diversity &
Business coaching webinar
Webinar customer service
Creativity and innovation skills training
Creativity &

Your email address will not be published. Required fields are marked *

Log In