What TikTok Can Teach Us About Learning & Development | Live Webinar 2-8-2023

No matter if you’re a seasoned TikTok user, just an active “scroller,” or you’ve never opened the app,  you’ve probably heard TikTok is the one of the most popular social media platforms out there right now. Within just a few minutes of opening the app, you can be caught up on the latest news, learn a new recipe, or about the latest marketing trends. Content is delivered in a format that is quick, easy to digest, and engaging.

As someone who pretty much always had learning and development on the brain, when I first started learning about TikTok all I could see was a new platform for innovative microlearning. Then I got to thinking, what if we started adopting the same principles presented in the TikTok platform in every day learning and development? Let’s face it, your learners are not always interested in digesting every portion of learning in long formats.

Even with the explosion of conversation over microlearning, we still find ourselves creating learning modules that can be anywhere from 30-60 minutes long, and learners forget just as quickly as they took the module. What if we were able to create bite-sized videos that feel approachable and get to the point—that learners watch before walking into the classroom—so classroom time can be spent applying the knowledge, answering questions, working as a group, etc.? What if we encouraged our learners to be the stars of the learning? Will the organization begin to see more learners applying the skills through “social learning” and through TikTok-type videos provided by those who are out there, “boots on the ground,” applying the skill(s) day in and day out?

Attendees will learn:

• What makes a great educational TikTok video including the length, approachability, and hyper focus that encourages retention rather than just seeing something and immediately forgetting it.
• How to create your own amazing educational TikTok videos including the tools needed, and animations and annotations you can use to enhance the learning.
• How to apply TikTok-style videos for your next flipped classroom.
• Recommendations for hosting and curating content that your employees create for you.
• You will leave this webinar with a robust discussion of how you can use TikTok-type videos as a change agent in your organization to impact your organization’s culture and impact behavior change.

Who should attend:

• Managers delivering training 
• Independent consultants 
• Training and HR professionals