Energize Your Training: Using Brain Research to Enhance Your Learning Events | HRDQ-U Webinar

Energize Your Training: Using Brain Research to Enhance Your Learning Events

This On-Demand event was originally presented on June 3, 2020 (60 min)


So much changed in what we know about effective learning strategies since Malcolm Knowles published his theory on andragogy in the 1970s. Since then, researchers and scientists who specialize in neuroscience and adult learning have made amazing discoveries into how the brain functions, processes, and retains information. The breakthroughs in medical technology have been invaluable in this exploration. Technology unlocked insights into previously unknown facets of the brain. These inroads made it possible to consider different applications of the research and transfer what has been learned about cerebral functions into classrooms and other learning environments.

In Energize Your Training: Using Brain Research to Enhance Your Learning Events, internationally known award-winning author, trainer, and presenter Bob Lucas will share proven ideas and strategies for effectively engaging learners and positively impacting learning outcomes. His goal when delivering information is to help participants actively gain, retain, recall, and use what they experience. He gained his knowledge through over forty years of training adults in a variety of settings with participants and students from around the world. He delivered hundreds of workshops and presentations on the content of this session. Additionally, he has written seven books on creative training and hundreds of articles on brain-based and adult learning topics.

During this session, you will be actively exposed to information and strategies which can be immediately applied in your own training and presentations. These approaches are easily transferable to virtually any training topic to help engage participants by incorporating brain-based research. Some of the techniques you will experience involve the use of learner engagement, environmental elements, novelty, repetition, activities, fun, color, and images.

Attendees will learn

  • How to develop and deliver learning events that actively engage and stimulate your participants.
  • How to deliver training using brain research on how to activate brain neurons and reinforce memory.
  • How to transfer some of the techniques and strategies encountered to your own learning events so that participants are better able to gain, retain, recall and use what they learn.
  • How to create an enjoyable environment in which participants play an active role in their learning.
  • How to identify research and resources from which you can gather additional information and materials that will make your training initiatives more effective.
  • How to add a bit of sizzle and excitement to their learning events.


Bob Lucas is an internationally known, award-winning author of 39 books and compilations. He is also a learning and performance expert who specializes in workplace performance-based training and consulting services. Bob has been listed in Who’s Who in the World, Who’s Who in America, and Who’s Who in the South & Southeast multiple times and has over four decades of experience in human resources development, customer service, and management in a variety of organizational environments. In 1995 and 2011, Bob was President of the Central Florida Chapter of the Association for Talent Development (ATD) and has served in most board positions for three different ATD chapters during his career. During the past 40 years, Bob has shared his knowledge with workplace professionals from hundreds of organizations, such as Webster University, AAA, Orange County Clerk of Courts, Walt Disney World, SeaWorld, Martin Marietta, all U.S. military branches, and Wachovia Bank.

In addition, Bob has provided consulting and training services to numerous major organizations on a variety of workplace learning topics. On a personal note, Bob has lived, traveled and worked in 70 different countries and geographic areas and currently writes a cruise blog www.cruiseratheart.com. His website is www.robertwlucas.com. He also has a creative training blog – www.thecreativetrainer.com and a creative training Linkedin group with over 3200 members. He also publishes a customer service blog – www.customerserviceskillsbook.com.



Training Tools for Developing Great People Skills

This event is sponsored by HRDQ. For 45 years HRDQ has provided research-based, off-the-shelf soft-skills training resources for classroom, virtual, and online training. From assessments and workshops to experiential, hands-on games, HRDQ helps organizations improve performance, increase job satisfaction, and more.

Learn more at HRDQstore.com

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