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Customer Centricity: Five Strategies for Everyday Leaders

Customer Centricity: Five Strategies for Everyday Leaders

Recorded on September 14, 2022

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Overview

In today’s fast-paced and changing world, the need to understand and adapt to the changing expectations of those you serve has never been more crucial. Organizations must continuously refine their approach to meet these evolving needs effectively. The success of any organization, including ours, hinges on how well we listen, respond, and innovate to provide value. Our Journey at the Naval Acquisition Career Center began with a fundamental realization – placing people at the core of everything we do is essential. By prioritizing a customer-centric mindset, we have worked to enhance our strategies, improve engagement, and create meaningful solutions that address the needs of our workforce and partners.

We invite you to join us for an interactive webinar where we will share valuable insights and lessons learned throughout our ongoing transformation. Whether you are looking to enhance customer engagement or drive organizational change, this webinar will provide practical takeaways to support your journey toward a more customer-centric approach.

Attendees will learn

  • Actions to consider when shifting from customer service to a customer-centric organization.
  • The power of gathering data in a variety of ways.
  • How the voice of the customer can redirect your work and strengthen your strategy.
  • Steps everyday leaders can quickly implement in their workplace and create a shift in how they serve the changing needs of customers and stakeholders.
  • The power of organizational values in your culture.
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Customer Centricity: Five Strategies for Everyday Leaders

Presenter

Judith Cardenas is the President and CEO of Strategies By Design, a consulting firm helping organizations across the globe to innovate and design successful solutions and experiences for their clients. She has spent the last 10+ years empowering leaders and organizations to execute their vision and reach their goals through processes focused on innovation, change, and co-creation.

Her academic background includes a doctorate in education administration, as well as a doctorate in training and performance improvement. She has completed a variety of postdoctoral training in topics such as Innovation, Design Thinking, Digital Facilitation, and AI.

Judith has created and delivered training to organizations and agencies such as the World Bank, United Nations, QVC, Inc., Phillips Semiconductor, U.S. Navy, U.S. Nuclear Regulatory Agency and U.S. Army, National Institute for Staff and Organizational Development/UT Austin, and American College of Radiology.

Ms. Lauren Engle is a dedicated workforce development professional with over 13 years of managing and leading command-wide programs that support employee lifecycles in the Department of the Navy. Ms. Engle is the Deputy Director of the Navy Acquisition Career Center (NACC) located in Mechanicsburg, PA. She is responsible for providing the Department of the Navy Acquisition Enterprise with the workforce development tools and programs that enable the delivery of the products and services required by the Warfighter. In addition, as the NACC’s Acquisition Workforce Programs Division Head, she oversees the facilitation of acquisition training, education, and certification requirements for the Acquisition Workforce. 

Throughout her tenure, Ms. Engle’s skill in building coalitions with multiple stakeholders led to the creation of a NACC culture initiative focused on providing meaningful connections between NACC employees and those they serve. In addition, Ms. Engle led the development of a NAVSUP Enterprise acquisition organizational structure, including a board of executive advisors for the NAVSUP Vice Commander. Her strategic initiatives led to NAVSUP’s highest compliance rates in regard to professional certification, hiring allocations, and budget execution. 

With her passion for helping people and organizations thrive, Ms. Engle served as the chair of the Cultural Awareness and Diversity Committee. Ms. Engle also served on the Corporate Culture Committee and co-developed several key initiatives to ensure employees felt valued, respected, and heard. She was selected by senior leadership to share the organization’s mission and vision at the largest maritime exposition in the United States and was also selected as co-chair of the Combined Federal Campaign, the world’s largest and most successful annual workplace charity campaign to promote philanthropy.   

Ms. Engle holds a master’s degree in training and development from Pennsylvania State University and a bachelor’s degree in psychology from Lebanon Valley College. Ms. Engle was honored with a Navy Meritorious Civilian Service Award for her storytelling abilities and human-centric approach to communication.

Sponsor

logo image - strategies by design
Strategies By Design

Helping foster the culture of innovation needed to stay competitive in today’s modern, ever-changing market, the Strategies By Design Group applies innovative techniques and approaches to achieve immediate engagement and growth. And enhances the connection between behavior design and human-centric design.

Learn more at www. strategiesbydesigngroup.com

On-Demand Webinar Recording
Customer Centricity: Five Strategies for Everyday Leaders
This on-demand event is available exclusively for HRDQ-U members.
 
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