Delivering Results That Executives (and Others) Will Love | Recorded Webinar

Goal - HRDQ-U

60 minutes

Learning and talent development have grown significantly in the past two decades, and few leaders would argue that learning is critical for organizational growth. But learning and development practitioners must move from their current value capture focus to a value creation focus, which means using design thinking to drive results.

Learning and talent development programs are evaluated for a purpose and the results are used to make improvements. All stakeholders involved in initiating, designing, developing, facilitating, implementing, and supporting programs must see the results of their efforts. This session shows how to measure up to five levels of evaluation, including impact and ROI. It also emphasizes what learning and talent development executives (the funders) want to see and provides examples of where ROI is occurring and how it is developed. Participants will learn a new definition of value as well as explore the executive’s view of metrics.

This webinar is based on The Business Case for Learning. This book by world-renowned authors Jack and Patti Phillips highlights the exact reasons why learning is an absolute necessity, how it adds value to an organization’s bottom-line, and how to enhance the learning and talent development investment.

Attendees will learn

  • List the data sets possible from learning and talent development programs, by categories, including ROI.
  • Identify the categories that are desired by top executives and other key stakeholders.
  • Explain how these measures are derived and developed.
  • Describe techniques to seamlessly integrate measurement and evaluation into your programs, projects, and practices.
  • Pursue a plan to measure results and communicate results to different audiences.

Who should attend

  • Anyone looking to improve their learning abilities
  • Stakeholders involved in supporting programs
  • Those focused on their organization’s ROI


Patti Phillips

Patti P. Phillips, CEO of ROI Institute, Inc., is a renowned leader in measurement and evaluation. Patti helps organizations implement the ROI Methodology®️ in more than 70 countries around the world.

Since 1997, Patti has been a driving force in the global adoption of the ROI Methodology and the use of measurement and evaluation to drive organization change. Her work as an educator, researcher, consultant, and coach supports practitioners as they develop their own expertise in an effort to help organizations and communities thrive. Her work spans private sector, public sector, nonprofit, and nongovernmental organizations.

Patti serves as a member of the Board of Trustees of the United Nations Institute for Training and Research (UNITAR). She serves as chair of the Institute for Corporate Productivity (i4cp) People Analytics Board; Principal Research Fellow for The Conference Board; board chair of the Center for Talent Reporting (CTR); and is an Association for Talent Development (ATD) Certification Institute Fellow. She also serves on the faculty of the UN System Staff College in Turin, Italy.

Patti has authored or edited more than 75 books on the subject of measurement, evaluation, analytics, and ROI. Her work has been featured on CNBC, Euronews, and in more than a dozen business journals. Connect with Patti on LinkedInFacebookTwitter, and at




Training professionals everywhere are feeling pressure to prove the value and impact which their training initiatives can bring to the organization. Without a proven return on investment (ROI) of learning, management buy-in and training budgets are in jeopardy. HRDQstore provides a range of tools for helping you learn how to calculate ROI for your learning initiatives. Learn more at

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